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Gross Profit Calculator

Turn revenue and direct costs into gross profit, gross margin and markup.

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Margin and markup answer different questions

Gross profit is sales less direct cost. Margin expresses that profit as a percentage of sales; markup expresses it as a percentage of cost. A £100 sale costing £60 has a 40% margin and a 66.67% markup.

Use figures for the same period, excluding recoverable VAT. Gross profit is before overheads and tax. Negative results show a gross loss; markup is undefined if cost is zero.

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